Press Release: Small Business Saturday at the Playhouse District

Over 30 small independent businesses will participate in the Playhouse District Association’sPlayhouse Shop Small, Shop Indie on Saturday, November 29th. The event invites shoppers to enjoy extraordinary savings and holiday treats as well as the opportunity to enter a drawing to win a GoPro camera!

Shoppers will enjoy special discounts in favorite neighborhood businesses such as local vintage shop Founderly that will offer 20% your entire purchase. See your favorite authors at work as they become booksellers for the day at Vroman’s Bookstore. Urth Caffe will be offering 10% off all food and beverages, in addition to the other retailers in the Playhouse District neighborhood offering great event day savings.

When business shoppers shop independent, the community is reinvigorated with every purchase. Local businesses are vital to the Pasadena community and the success of Playhouse Shop Small, Shop Indie this will help kick-start the sales during the holiday season and expose businesses to new customers. Playhouse Shop Small, Shop Indie also coincides with American Express Small Business Saturday which allows for a $10 credit on each purchase of that amount or more when using an American Express card, up to $30 in credit.

“Playhouse District Shop Small, Shop Indie is a “win/ win”. With over 25 businesses participating shoppers will find the perfect unique gift for their friends and family, enjoy holiday treats, receive special discounts, and take a chance to win prizes via the Shop Small, Shop Indie participation card or the scavenger hunt on Instagram,” says Erlinda Romo, Playhouse District Executive Director

In addition to the great holiday savings, shoppers who visit 4 local participating businesses will be entered into a drawing for a GoPro camera. No purchases are necessary to enter into the drawing.

For more information on Playhouse Shop Small, Shop Indie! visit or call 626.744.0340

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